How to Manage A Players

How to Manage A Players

Whether you’re leading a football team or an entrepreneurial venture, you want to hire the best and the brightest.

You want A Players.

 


“On average, an A Player produces at least two times the work of the B Player.” -Rick Crossland

 

Hiring A Players is only the beginning. Keeping them engaged and performing at the highest level is a leadership challenge.

In this short video interview, I speak with Rick Crossland about A Players and how to manage and lead A Players.

I previously interviewed Rick on How to Become an A Player. In today’s interview, I asked him about leading and managing A Players.

Rick is an author, speaker, and consultant. His nearly three decades of experience developing, recruiting, and leading high performers is evident in every chapter of his new book, The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highest Level.

We discuss:

 

3 Definitions of an A Player:

  1. Top 10% of industry
  2. Employee you would enthusiastically rehire
  3. An employee that makes you say “wow!”

 

How to Manage an A Player

“Leaders must be a step ahead.”

 


“Leaders must be a step ahead.” -Rick Crossland

 

How to On-Board the A Player

Add Some Sparkle to Your Service

Drive Innovative Service

 

Providing incredible service.

You want to provide service that sparkles, service that stands out, service that inspires.

That’s core to Chip R. Bell’s mission. He helps organizations deliver not only “core service” but a service that is value-unique.

I recently spoke with him about his latest book, Kaleidoscope:  Delivering Innovative Service That Sparkles.

 

“Life is full of common enchantment waiting for our alchemist eyes to notice.” -Jacob Norby

 

Mirror Core Values

Why a kaleidoscope?

We think of a kaleidoscope as a creator of colorful images—like great service.  But, the images are created by the way jewels are mirrored.  Innovative service that is profoundly remarkable has character—core values reflected or mirrored in its delivery.  The images produced may change, but the jewels never change.  We do not open up a kaleidoscope and put in more gems or jewels. 

 

“Try to be the rainbow in someone’s cloud.” -Maya Angelou

 

Give us an example of “innovative service that sparkles”?

It is the diner waitress who places a bouquet of flowers on your table and tells you they were sent to her the day before by her husband for their anniversary, “…and, I just wanted to share them with you.”  It is a service tech in an auto dealership who programs in the radio stations into a customer’s new car from her trade-in and just lets the customer discover it.  It is the flight attendant on a flight who writes you a personal handwritten note thanking you for your loyalty.

 

“Customer loyalty comes from making the experience unique and special.” -Chip Bell

 

Leadership Values to Create Powerful Service

What are some of the leadership values that are essential to creating an authentic, powerful service experience?

First, it is leaders creating a clear, compelling purpose, vision or mission—in terms that both instruct and inspire.  Second, it is leaders who demonstrate (by their actions) that they have complete trust in their employees.  Third, it is leaders who treat employees with the same care and attention they expect those employees to demonstrate to customers.   Finally, it is leaders who constantly look for ways to more effectively resource their front line (support, training, authority, guidance, etc.).

 

What makes a customer loyal?

Loyalty comes from many practices.  It starts with a demonstration of respect and gratitude.  Customers have many options; we should thank them for choosing us. It is about promise keeping—always being worthy of the customer’s trust.  It includes looking for ways to involve customers—people care when they share.  It also involves helping customers get smarter.  And, loyalty can also come from making the experience unique and special.

 

“Loyalty starts with a demonstration of respect and gratitude.” -Chip Bell

 

What are some of the ways the best organizations stand out and sparkle? 

The best organizations decorate as many customers’ experiences as they can.  Making experiences special signals you care.   They care about long term relationships far more than short-term transactions.  They are community-centered and work to be great citizens in the space where they do business.  They promote growth—for associates and customers.  And, they go out of their way to celebrate greatness (and goodness).

 

“Neglect is more dangerous than strife; apathy costlier than error.” -Chip Bell

 

Inspire a Culture of Service

The Future of Happiness: How to Be Happy in the Digital Age

How to Be Happy in the Digital Age

 

We live in the digital age.

Some bemoan the constant interruptions and endless internet surfing. Others celebrate the new-found freedom and capabilities.

How has the digital age impacted our happiness?

Amy Blankson is one of the world’s leading experts on the connection between positive psychology and technology. She is the only person to be named a Point of Light by two presidents (President George Bush Sr. and President Bill Clinton) for creating a movement to activate positive culture change.  A sought-after speaker and consultant, Amy has now worked with organizations like Google, NASA, the US Army, and the Xprize Foundation to help foster a sense of well-being in the Digital Era.

Her new book, The Future of Happiness: 5 Modern Strategies for Balancing Productivity and Well-Being in the digital Era, is a blend of research, case studies, and practical tips to improve your happiness, productivity and health in the midst of the onslaught of apps, devices, and constant connection.

I recently spoke to her about staying positive in the midst of it all.

 

Research: Positivity equals 3x more creativity and 31% higher productivity.

 

Happiness in the Digital Age

I want to start with the question that an entrepreneur asked you at one of your presentations: “Social media and technology are destroying our happiness, right?”

In recent months, I have seen a growing number of posts about how bad technology is for us. Technology is blamed for social isolation, disconnection, and corruption.  But I’ve also heard and seen how technology can be used for good — a means to connect, to share knowledge, to empower, even to save lives.  So, which is it: Is technology good for us or bad for us?  Does technology make us less happy or more happy?  As Shakespeare once said, “There is nothing either good or bad, but thinking makes it so.” Technology is a tool, a means to an end–and WE get to decide how that story ends.

 

Fact: 95% of Americans spend 2 or more hours a day using a digital device.

 

Since technology can both bring joy and destroy it, tell us a few ways you’ve used it to your advantage. And tell us about what apps you’re using for happiness, productivity, and to “tune in, not zone out.”

One of my favorite examples of “happytech” is the Spire stone.  The Spire stone is a small wearable that clips onto your bra strap or waistband to monitor your respiration and, in turn, lower blood pressure, reduce stress, and increase the flow of endorphins in your blood stream. The Spire uses your breathing patterns to figure out when you are tense, calm, or focused, and provides gentle notifications to guide you when you need it most.

When I first started testing out the Spire stone, I had a particularly poignant experience.  Last spring, my family jumped into our backyard pool to enjoy the unseasonably warm weather. In an unfortunate turn of circumstances, my younger daughter jumped into the pool a bit too close to her older sister, landing on her neck and breaking her neck.  I happened to be out of town when this happened, so I didn’t know how bad the situation was until I returned home and took my older daughter to the doctor.  I was wearing my Spire stone the whole time and had managed to stay fairly calm through the doctor visit; however, as I was walking out of the hospital with my daughter in a giant neck brace, my Spire stone began to vibrate to let me know I was feeling tense.  Pausing to think about what was going on, I realized that I was actually anxious about how other people would perceive me as the mother of a child with a broken neck. The nudge was just enough to help me reframe my thoughts to be more present for my daughter rather than worried about myself, and I was able to short-circuit an emotional response that might have taken me a week or more to realize before I had the Spire stone.

 

“You can see the computer age everywhere but in the productivity statistics.” –Robert Solow

 

Tell us about the Happiness Cliff.

Sometimes tech is fun just for the sake of the endorphin rush and the dopamine boost. But at what point do those focus-altering diversions cause us to lose sight over what we really care about? At what point do diversions turn into fixations that are distracting?

Sometimes we become so engrossed in our diversions that we don’t notice that they are no longer making us happy anymore. Like Wile E. Coyote in Looney Tunes, we get our legs going so fast that it actually takes us a moment to realize that we have run right off the Happiness Cliff. Let me assure you that this never turns out well for poor Wile E.

According to the Law of Diminishing Returns, many diversions can actually be beneficial for our productivity and happiness—up to a point. Beyond that point, the diversion simply becomes a waste of time and eventually a time suck that becomes harmful to our productivity. To avoid falling off the happiness cliff, start your day by setting your intention for how you want to use your time.   When you start to find yourself engrossed in a task, pause to ask if your technology use is helping you tune in (helping you to achieve your intention) or causing you to zone out.  If your answer is the latter, then try to set a time limit for yourself to engage in that activity so that you don’t get sucked in and lose focus.

 

Happiness Tip: pause to see if you are tuning in or zoning out.

 

Train Your Brain to Be Positive

What does the latest research tell us about our ability to train our brains to be more positive?

The latest research from the field of positive psychology reveals that training our brains to be more positive is not only possible, it’s actually essential to striving after your full potential. Why? Because when your brain is positive, it receives a boost of dopamine, which turns on the learning centers in the brain and makes you able to see more possibilities in your environment.  In fact, a positive brain has been linked to: 37% higher sales, 3x more creativity, 31% higher productivity, 40% increase in likelihood of receiving a promotion, 23% decrease in symptoms of fatigue, 10x increase in the level of engagement at work, a 39% increase in the likelihood of living to age 94, and a 50% decrease in the risk of heart disease.

 

Research: Positive people have a 40% increase in likelihood of a job promotion.

 

Create a Habitat for Happiness

How to Become an A Player

How to Become an A Player

 

Do you want to be a top performer?

Of course you do.

Most of us want to play at the top of our game. And we want to recruit the best possible players to help us achieve our goals.

That’s the focus of Rick Crossland’s work. Rick is an author, speaker, and consultant. His nearly three decades of experience developing, recruiting, and leading high performers is evident in every chapter of his new book, The A Player: The Definitive Playbook and Guide for Employees and Leaders Who Want to Play and Perform at the Highest Level.

 


“You win with people.” -Woody Hayes

 

The Qualities of an A Player

What qualities make an A Player immediately stand out?

Some qualities that immediately stand out for an A Player are as follows:  accountability for results and integrity.  Pay attention to the meetings you are in over the next week and notice how many employees and managers make excuses for missing goals, or do not take ownership or accountability for solving a problem.  This is why the characteristics of A Players are so important.  The A Players are also scrupulous in their integrity.  Many people say one thing and then never follow through (or worse yet, tell a lie).  A Players, on the other hand, have integrity— they consider someone not following through on their commitment as dishonest behavior.

 


“Talent is God given. Be humble. Fame is man-given. Be grateful. Conceit is self-given. Be careful.” -John Wooden

 

Don’t Blame or Make Excuses

I love your “line of choice” image. When a leader sees someone falling into the trap of blaming and making excuses, what does she do to get the player back on track? 

In our cultures everyone is trained on The Line of Choice.  They’ll politely call out their teammate and ask, “Isn’t that comment below the line?” or “What does an above-the-line response look like?”  Or they’ll use the ABC vernacular and ask, “What would an A Player say?” or “That sounds a lot like B Player talk to me.”

 

Copyright Rick Crossland. Used by permission. Copyright Rick Crossland. Used by permission.

 

How to Motivate an A Player

What motivates an A Player?

One thing great about A Players is the leader does not have to motivate them.  In fact, they are self-motivated.  A Players truly work for passion.  They find purpose in the process itself.  They are not coin operated.  They focus on satisfying customers, making better products, and you know what? The money follows!  In fact it flows much more freely than if they had focused on the money.

 


“A Players are self-motivated, work for passion, and find purpose in the process itself.” -Rick Crossland

 

Ethics Matter

Throughout the book, you reference ethics, morals, and character. You also talk about leaders with some big personal failings. Why do so many people fall into these traps? How do you guard against it?

So many people fall into poor ethics and moral character for a few reasons.  One is that their environment lets them get away with it.   I’d recommend you put your antenna up this week and see how many times people in your organization tell and get away with white lies or half-truths.  Odds are you will be startled by what you find.  Now the question is, are you holding them accountable to clean up their act?  The other root cause is that people suffer from hubris.  Many folks just don’t think the rules apply to them, or they think they won’t get caught.

The way to guard against weak ethical and moral character is to build a culture where there is transparency to our actions.  Societal ethics are becoming more blurred by the day.  Make the adage by Aldo Leopold, “Ethical behavior is doing the right thing when no one else is watching- even when doing the wrong thing is legal,” part of your culture’s DNA.  Build your systems so someone is watching and holding others accountable.  Finally, the leader sets the tone for the ethical mores of your organization.  Part ways with leaders with shaky ethics.

 

Wow Your Customers

Essential Daily Exercises for Becoming More Successful

Become Wealthier, Smarter, and More Successful

 

Do you want to break old habits?

Do you want to manage your time more effectively?

Do you want to motivate your staff and be a more effective leader?

 

Rhett Power is cofounder of the toy company Wild Creations, named one of Inc. Magazine’s fastest-growing companies. He is a speaker and author and has written for numerous publications from Time to the Wall Street Journal. I recently spoke to him about his research on success.

He says that success today isn’t just taking a few steps, but it is available to all if you take action day after day, week after week. Rhett’s new book, The Entrepreneurs Book of Actions: Essential Daily Exercises and Habits for Becoming Wealthier, Smarter, and More Successful, focuses on 53 weeks to accomplish lasting change and success.

 


“Successful people create a supportive network.” -Rhett Power

 

Why Personal Development is Critically Important

As a busy entrepreneur, with multiple conflicting to-do lists, how do you prioritize personal development? Why is this critically important?

In my first business, I learned that if I didn’t take the time for personal development, then my business would suffer. I buried myself into making that first business work. I worked 20 hours a day seven days a week. After two years, I was nearly bankrupt, and I was physically and emotionally wiped out. I wasn’t reading, eating well, exercising, or spending time with family and friends. When I stopped to reevaluate my life and made significant changes, I saw dramatic results.

I started taking more time out of the business. When I was well rested, I made better decisions. When I started exercising, I had more energy and was more productive. When I started to take time for personal and professional growth, meaning spending time reading, researching, and planning, my business took off.

 


“Constant self-improvement is as important as a physical workout.” -Rhett Power

 

Overcome Your Fears

Let’s start with overcoming fears. You faced some seriously challenging days and, in the end, you now say that facing a fear helps you gain strength. What practical tips can you share for someone who feels paralyzed with fear?   

I have always believed I would rather have my fate in my own hands than in someone else’s. That is why I kept going even when times were tough, and I was scared we were going to fail. It’s important to understand that significant fear cannot be overcome overnight. That’s why it’s significant. To effectively deal with this kind of fear, it’s helpful to break down the object of your fear into small, more manageable parts. One of the benefits of breaking down a task that you fear is it can provide you with some insight as to what, specifically, about the task causes you to have fear.

The other thing that always makes me less fearful is preparation. Everyone remembers the feeling of confidence you get from being ready for that school exam. You also know the feeling of not being prepared. I find being over-prepared makes that feeling of fear turn into confidence.

Each time you face a fear, no matter how small, and overcome it, you gain great strength. That strength turns to courage and that courage to confidence in the doing–no matter what “doing” you might be called upon to do.

 

Reward and Recognize Good Work

You share the importance of valuing employees. As an entrepreneur, you also know that resources are often a challenge. What creative ways have you seen to accomplish this goal on a limited budget?

Even on the tightest budget, you should recognize and reward great work. Here are some things I do in my businesses:

  • Ask staff to post recognition notes to each other on a bulletin board. Add testimonies from external customers.
  • Give people time off. Time is the most precious gift, and people will always remember that afternoon or day to do what they love.
  • Send a letter to the employee’s family, telling them why their loved one is so important to the company’s mission.
  • Do one of the employee’s least favorite tasks.
  • Give a coffee or carwash gift card, sports or movie tickets.
  • Allow people to work from home or present them with a “flexible day” certificate.
  • Give departments their own week: Accounting Week, Programmer Week, etc. Recognize the contributions made, take them to lunch, make certificates.
  • Create opportunities: to be a mentor, chair a committee, do research.
  • Celebrate birthdays, babies, weddings, graduations, and any happy time.
  • Establish a “Wall of Fame” for photos and clippings that recognize outstanding achievements. Mention staff in the company newsletter, too.
  • Say, “I’m glad you’re here,” and “Thank you.”
  • Bring people together for cake and socializing or a meal like a potluck lunch.

 

Boost Your Bliss