More often than not, productivity is synonymous with success. The more quality content you are able to produce, the higher your conversion rate will be. Even talent is no match for productivity. The ever-entertaining Will Smith, with his numerous successes covering television, music, and cinema, was quick to respond when asked what his key to success was:
“I’ve never really viewed myself as talented, where I excel is ridiculous, sickening work ethic. When the other guy is sleeping, I’m working. When the other guy is eating, I’m working.”
It is a sentiment echoed by many great figures: If you just keep showing up and doing the work, results will come. When considering what stands against being productive, the usual suspects are procrastination, distraction, lack of self-discipline, and lack of willpower. However, there are three toxic habits that eat these culprits for breakfast:
Striving to be perfect is not a bad thing. As long as you see perfection as the ideal and not the real. The reality is that everything can be improved. That is why you see new iPhones and iPads continually being churned out. That is why records are continually broken in every sport. Perfection is a unicorn that keeps running away.
Perfection cripples productivity when you spend far too much time working on the product rather than getting it out there. The inevitable question of, “What is the ideal amount of time?” is indeed a tricky one. The resolution is to be clear about your desired outcome as you are working on the project. What is it that you want your customers to experience once they are exposed to your product? If you are able to meet that level of expectation, then you have done your job. If you are able to exceed it, even better. But do not try to go beyond that and revolutionize the world. Not yet, anyway. That will happen when you least expect it.
Being happy with your current state of being, your achievements and quality of relationships, is certainly a desirable goal—as long as it has a “best by” date on it. Contentment is the enemy of improvement. It is what keeps good from becoming great. You should always be seeking to set the bar higher and improving in all aspects of life. Snow is beautiful until you have to live with it daily.
You are probably screaming, “What on earth is wrong with being happy with a situation?” That adage, “If it ain’t broke, why fix it?” may be ringing in your head right now. The reason contentment should only be a spring break is because change is inevitable. Everything is temporal. Change is the very fabric of the universe, and as much as you may strive to stay stationary, the tide will move you. We grow older, and we mature; technology continues to make groundbreaking changes; culture and society will ebb and flow. Thus, change and improvement, not contentment, goes hand in hand with personal development and productivity.