Digital + Traditional = Success Business leaders are continually told they need to embrace digital disruption wholeheartedly to thrive in the 21st Century. Legacy companies, we hear, are all doomed to fail unless they double down on the latest digital innovations, and disruptors are ordained to take over the world. Digital innovation is the answer […]
Tag: Analytics
4 Ways to Transform Your Marketing In An Analytical World
Marketing is being transformed with data analytics. Adele Sweetwood on how to transform your organization’s marketing.
The Promise of Big Data
Do you know the promise of big data? What offers potential also may raise privacy concerns. Charles D Morgan on Matters of Life and Data
Using Data Science to Transform Information into Insight
Predictive analytics and data science is something you can actually do. How you and your business can benefit by turning raw data into insight you can act on.
The Surprising Predictive Power of Analytics
What if we had the power to predict who will buy, who will click, who will lie? Sound like a movie? It’s already happening all around you.