Are You Confident?
Self-confidence: That feeling that we know we can do it, that we have the ability, that we can reach higher and achieve our goals.
To some, confidence feels like a fleeting illusion, a mirage in the desert of dreams. Others learn to tap into confidence like a radiating power.
Don’t mistake confidence for arrogance. Arrogance is destructive, false, and breeds a negative response.
Confidence is something entirely different, armor for everyday battles.
Here are some quotes on confidence to arm you for the day ahead:
“You are the only person on earth who can use your ability.” –Zig Ziglar
“The man of genius inspires us with a boundless confidence in our own powers.” -Ralph Waldo Emerson
“I found I was more confident when I stopped trying to be someone else’s definition of beautiful and started being my own.” –Remington Miller
“What could we accomplish if we knew we could not fail?” –Eleanor Roosevelt
“Optimism is the faith that leads to achievement. Nothing can be done without hope and confidence.” –Hellen Keller
“The question isn’t who is going to let me; it’s who is going to stop me.” –Ayn Rand
“If you want to improve your self-worth, stop giving other people the calculator.” –Tim Fargo
“Love yourself first and everything else falls into line. You really have to love yourself to get anything done in this world.” –Lucille Ball
“Each time we face our fear, we gain strength, courage, and confidence in the doing.” –Theodore Roosevelt
“You have no control over other people’s taste, so focus on staying true to your own.” –Tim Gunn
“Confidence comes with maturity, being more accepting of yourself.” -Nicole Scherzinger
“Confidence comes not from always being right but from not fearing to be wrong.” -Peter T. Mcintyre
“The quickest way to acquire self-confidence is to do exactly what you are afraid to do.” –Unknown
“With confidence, you have won before you have started.” –Marcus Garvey
“Be humble in your confidence yet courageous in your character.” –Melanie Koulouris
“With realization of one’s own potential and self-confidence in one’s ability, one can build a better world.” –Dalai Lama
12 Sins of Branding
Companies, like people, can go off track. A simple error compounds. The wrong attitude takes root. A poorly designed strategy is implemented. Perhaps the focus is just a bit off, sending everything off course. It happens.
What do you do if you are off track? How do you recognize the signs?
There are two branding experts that I turn to when it comes to branding and revitalizing brands: Larry Light and Joan Kiddon. They not only have the experience, but their advice is my favorite kind: practical and actionable. I’m not one for studying theories that I can’t immediately use.
I recently spoke with the authors about the troubling behaviors and attitudes that cause companies to mess up their brand. They have identified 12 ways that brands go awry. Their updated book on branding, Six Rules of Brand Revitalization, is a must-read on the subject.
“Arrogance leads to complacency which destroys innovation and leaves you out of date.”
The Arrogance of Success
How do you pull a culture out of arrogance, especially if they don’t realize it?
Often it takes a sense of urgency, a perception of an impending crisis. Change is difficult. An arrogant culture resists change until it seems that there is no option. Change or die. Dramatize the need for change. The most dangerous disease is complacency. Arrogance can lead to complacency. Complacency can keep your eyes closed to innovation and leave you out of date with your customers. The common expression, “Go back to basics,” is often used to defend resisting change. Going backwards will not guide marketers how to best go forward.
Culture change is led from the top. The leader sets the tone. Sometimes a leadership change is necessary. This is what happened at McDonald’s in 2002. The new leadership immediately dramatized the need for change. Jim Cantalupo, the new CEO, created a sense of urgency.
We recommend the four steps of Breaking the LOCK on Brand Troubles: Fix Leadership; then leadership can fix the Organization alignment. Cultural change is an imperative. Knowledge is a powerful force. Become a learning culture…
12 Branding Sins
1: The arrogance of success
2: The comfort of complacency
3: The building of organizational barriers and bureaucratic processes
4: The focus on analyst satisfaction rather than on customer satisfaction
5: The belief that what worked yesterday will work today
6: The failure to innovate
7: The lack of focus on the core customer
8: The backtracking to basics
9: The loss of relevance
10: The lack of a coherent Plan to Win
11: The lack of a balanced Brand-Business Scorecard
12: The disregard for the changing world
Is there one that is most often the culprit in brand failures?
As we say in the book, the Twelve Tendencies for Trouble are not independent of each other. These are all interconnected forces. A company that succumbs to one seems to succumb to more than one. There is no single culprit. Each of the Twelve Tendencies for Trouble must be avoided.
Encourage a Culture of Innovation
Are you overwhelmed and stressed?
Finding it difficult to make decisions?
Dr. Max McKeown is known as an author, a strategist, and a speaker. His new research is all about the power of now, outlining personal strategies to live better in the now. We can all learn to be more Nowist and increase our satisfaction even as we pursue our goals. No more endless worrying. No more feeling stuck.
I recently asked Max to share more about his newest book, #Now: The Surprising Truth About the Power of Now.
The Power of #Now
This book is different from your previous work. What led to your study of the power of #Now?
All we’ve got is #Now! You, me, everyone. This is something we all have in common. Each moment of Now is about 3 seconds long, which means that your life is composed of about a billion moments. Our past is made of moments we can’t change; our future is made of moments that we can change. And Now is where you can make all the changes that will shape your life.
You’ll see that the circles on the cover represent the past and future while the # represents Now. It’s when your life is experiences, and action can be taken or not taken. And the book is about finding joy in moving forward. And so the book is also about the psychology of motivating yourself because motivation means to be moved.
“Now is where you can make all the changes that will shape your life.” -Max McKeown
Lean Towards Action
What’s a Nowist mindset? What are some of the characteristics of a Nowist?
The Nowist mindset is about the ability and desire to always keep moving forward! And because it’s about a flexible mindset, rather than something fixed, we can all be a little bit more Nowist.
For most people, most of the time, it is better to lean towards action rather than inaction. It’s more productive and ultimately more enjoyable to listen to the voice telling you to keep moving rather than to slow down. And its healthier to embrace and use the spontaneous energy of life rather than complain, slow down or stop.
Nowists tend to take pleasure in the work itself; they don’t just wait until the job is finished. And that means they get more enjoyment out of everyday living and working, even when that includes disappointment or crisis. They are hard to stop and benefit from a powerful do-it-now energy. They roll with the punches and demonstrate what the book refers to as a ‘feisty spirit of survivorship’ even when faced with the worst that life has to offer.
“For most people, it is better to lean towards action rather than inaction.” -Max McKeown
Contrast that with a Thenist mindset.
We all have this amazing, really useful, ability to remember the past and imagine the future. The problem comes when you spend too much time and energy worrying about things rather than taking action to make things better. Some people try not to think about what they need to do next because they are too harsh on themselves. Other people think they are powerless, so they give up rather than figuring out useful next steps. And others forget to take joy in the day-to-day which means they are only kind of happy at the end of the task, for two seconds before worry or ambition sets in. Living as a Thenist can be very tiring and not much fun – you might miss out on living.
Believe You Can Make Good Things Happen
How is this related to optimism?
In a way, a Nowist mindset is about active optimism. You don’t just passively pretend that good things will happen. Instead you believe that you can make good things happen. And then you take action that will lead to a better future.
We need the ability to consider the past and the future, and we benefit when we can see our actions as connected with what happens to us. The best things are likely to happen when we combine the ability to look back and look ahead with the willingness to leap into action. We look while leaping, and leap while looking.
Of all of the studies you cite in your research, what surprised you most?